

If you’re putting time, energy, and money into SEO, the process of link building is critical to your success.

So, be sure you take advantage of this new part of the link building game! You won’t get 100% love, but maybe 30% love, which we all know, is better than 0%. When you use nofollow tags, you’re telling the search engines not to count the link toward your SEO, usually because that link will end up harming your SEO, but with the new sponsored tag, you’re saying to Google: “It’s been paid for, but it should still count toward my link building campaign.” And then Google will give you some love.
#Linkassistant backlink value free
And not just within the page, but also through the link attribute Rel=”sponsored”.Īlso, if you’re building links using user-generated content, you’ll be asked to tag the links with attribute Rel=”ugc”.įeel free to still apply nofollow rules (see below for more detail on that), or even use Rel=”nofollow sponsored” to combine rules.ĭon’t get overwhelmed, you don’t need to apply this new strategy (yes, it’s a strategy and I’ll tell you about that in just a sec) to your old links, this will be done on a going-forward basis. Helping in your link building strategy, starting March 1, 2020, Google is asking all paid-for links to be tagged as sponsored. If you’re creating an SEO strategy and you don’t have link building involved, you’re missing out on a serious opportunity to get yourself a stellar campaign going, while simultaneously becoming a major online competitor.
